Overview
Motion & Interaction Design adds energy, meaning, and feedback to digital products. We design purposeful transitions, animations, and microinteractions that guide users, enhance usability, and express your brand personality. Whether subtle or bold, our motion design is grounded in UX and crafted to elevate the overall experience without distraction or delay.
Why work with us
We believe motion should feel natural, not decorative. Our team uses animation to communicate, reduce friction, and create delightful moments that stick. From onboarding flows to interface transitions and gesture feedback, we design with intent—balancing clarity and creativity for modern digital products.
It was an absolute pleasure dealing with Tribe Digital. I can see plainly how and why Tribe Digital are regarded and awarded as they are. Consummate professionals, talented, passionate and ambitious… it’s a Michelin grade recipe.
Eoghan Coleman
UN / International Organization for Migration
FAQ
Motion and interaction design play a critical role in shaping intuitive, expressive digital experiences. Below are answers to common questions we hear from teams wanting to improve engagement, usability, and brand presence through thoughtful, well-executed animation.
What is motion and interaction design?
The use of animation and interface response to guide, inform, and enhance user interactions.
What’s included in this service?
Microinteractions, transition animations, scroll and hover effects, loading states, and motion style guides.
Why does motion matter in UX?
It provides visual cues, enhances flow, reduces cognitive load, and makes experiences feel more responsive and human.
Do you work within our brand or product guidelines?
Yes—we extend and evolve your design system or guidelines with motion principles and patterns.